Int 05 – Selling a product – The Language Professional

Int 05 – Selling a product

The Language Professional - Prepare-Learn-Review-Followup

Prepare

This lesson we’ll be looking at advertising.

Get prepared for the lesson by looking at some vocabulary for describing products from ESL Gold, taken from a presentation given by Steve Jobs when introducing the iPad.

 

Learn

You’ll need to book a lesson to take part in this lesson.

Review

You’ll receive an activity sheet after the lesson to help review and summarize the lesson.
To write answers on these PDFs: 1) download Adobe Acrobat Reader DC, 2) Tools -> Fill & Sign.

Follow up

Now it’s time to sell your product!

  1. Select a product that you own.
  2. Develop a sales presentation for this product, considering: a) the order of adjectives used to describe it, b) language used to ‘sell’ the product.
  3. Practise your presentation in front of a mirror, watching and improving your body language and delivery, until you are confident you can say it naturally without reading from your notes.
  4. Record yourself selling the product.
  5. Send me your recording and I’ll be happy to publish it on the blog!
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